17 September 2019
One year after The Calile opened its doors to Queensland and the world, Australia’s first urban resort has partnered in a stunning local collaboration with Queensland Ballet. The creative merging of two powerful yet notably Queensland brands is set to remind guests of the beauty and elegance that the hotel delivers along with the genuinely memorable and wholly Queensland holiday experience.
Hotel General Manager, Jeremy Nordkamp said The Calile was proud to partner with such a vibrant and creative company, and their home-grown talent.
“The creative synergy between these two Queensland tourism icons has resulted in a stunning summer campaign designed to connect and cut-through in the leisure and lifestyle space.”
Curated, choreographed and performed by Queensland Ballet’s Jack Lister, the cinematic campaign represents an exquisite interpretation of a day in the life of The Calile Hotel.
Moving within the architectural urban resort spaces, the choreography and dancers bring humour, style, emotion and elegance to the experience as the dancers move effortlessly around the urban resort setting.
“The challenge was never to make the hotel ‘look good’ – it does that on its own – but rather to settle on a concept that showcases how this stunning piece of architecture lives and breathes,” Mr Lister said.
“We looked at how people already experience The Calile, and the irony in it being at once a very public and very private space and reflected that. The main idea is that the hotel brings out a piece of you, or who you want to be, and that’s reflective of the atmosphere created at The Calile.”
“It was always meant to feel tongue in cheek.”
FOR MORE INFORMATION CONTACT:
Kristie Mancell – Sales & Marketing Manager (on property)
61 432 707 722 / [email protected]
Jodi Clark – Director of Communications – TFE Hotels
61 4999 00 658 / [email protected]
ABOUT COLLECTION BY TFE HOTELS
Collection by TFE Hotels represent beautiful hotels hallmarked by authenticity and provenance, each designed with individual character and charm. With a collection of properties that encompass striking design and attention to the individual such as The Calile Hotel Brisbane, The Hotel Britomart in Auckland, Melbourne’s The Savoy Hotel on Little Collins and Hotel Kurrajong Canberra.
1 March 2019
Exhausted after a business trip that had seen her lap the country in just three short weeks, Stephanie was looking for a great night’s sleep after a busy day of conferencing. What she found instead was an empty ring box hidden in her room with a special code word – she’d just won the grand prize in The Savoy on Little Collins’ and Fairfax & Roberts’ “Princess and the Pear” competition, an exquisite $10,000 pink sapphire and diamond encrusted ring.
“I was tired after a big few weeks at work and a long day, and something caught my eye on the bed as I entered my room,” she said. “I instantly remembered the competition and raced downstairs to tell Carol Douglas, the hotel’s General Manager.”
In Stephanie’s haste to claim her pear-shaped prize, she nearly locked herself out of the hotel room.
“I was so excited, I left the room without the ring box and the code word and had to race back up to grab it,” she said. “And I’m glad I did as the ring is even more stunning in real life.”
TFE Hotels’ Chief Revenue Officer, Shaizeen Contractor, said the Princess and the Pear competition was created in partnership with one of the country’s oldest jewellers, Fairfax & Robert, to mark the spectacular relaunch of The Savoy Hotel on Little Collins following a multi-million-dollar refurbishment.
“The Savoy on Little Collins has a new name and a new look that pays tribute to the Art Deco era of the original Hotel Alexander built on the site in 1928,” Shaizeen said. “With Princess and the Pear, we were inspired by the glamour of those days and by the fairy-tale story of Princess and the Pea and wanted to do something special for our guests.”
The property’s ‘find a ring’ competition, attracted entries from around the country, and saw hotel guests wax lyrical about why they deserved to win the bespoke Fairfax & Roberts’ ring.
For Stephanie, her entry was written at midnight, as she was finalising her travel bookings and she spontaneously decided to enter the competition.
“I put an entry in and, honestly, that was the last I thought about it until I arrived,” she said. “I’ve been lusting after a pink diamond or a pink sapphire for ages, so you could say I’m tickled pink to win.”
“I can’t wait to tell my sister, but I think she’ll hate me for it.”
Stephanie now has ten thousand extra reasons to book another stay when next in Melbourne, but she needs no encouragement.
“I always try and stay at The Savoy on Little Collins when I’m in town for business,” Stephanie said. “I love the hotel and I love the architecture – it’s just a beautiful atmosphere after a stressful day in the office.”
FOR MORE INFORMATION CONTACT:
Director of Communications – TFE Hotels
61 499 900 658 / [email protected]
NOTE TO EDITORS:
THE WINNING ENTRY
“Pink sapphires reflect the light of the heart. They’re calming, allowing release of tension. And they sparkle too. A wonderful metaphor for The Savoy – a haven on business trips.”
ABOUT FAIRFAX & ROBERTS
Fairfax & Roberts is Australia’s oldest established jeweller. Since 1858, Fairfax & Roberts has been creating luxury jewellery that has been loved and worn for many generations. In-house designers and artisans source the world’s finest gems to create jewellery that epitomises elegance and beauty – inspired by our heritage and informed by contemporary trends.
ABOUT THE SAVOY HOTEL ON LITTLE COLLINS MELBOURNE
The Savoy Hotel on Little Collins is part of Collection by TFE Hotels and offers a sophisticated address in the heart of cosmopolitan Melbourne. The hotel has recently unveiled a contemporary design that pays tribute to the Art Deco era of the original Hotel Alexander built on site in 1928.
ABOUT COLLECTION BY TFE HOTELS
TFE Hotels Collection is a portfolio of unique and beautiful discovery hotels with a sense of story, place and purpose. These are hotels hallmarked by authenticity and provenance, captivating in their individual character and charm. Engaging teams deliver signature dining offerings, promising memorable experiences. With Collection properties, from the moment you step inside, you will be captivated by the place’s charm and inspired by its stories. Each hotel lives and breathes its location, offering experiences tailored to the guest, allowing them to immerse themselves in the destination. They offer stylish restaurants and sophisticated cocktail lounges, well-equipped gyms, attentive concierges and spacious guest rooms.